from the Joystiq AGDC round-up dept.
So, that was about a couple different pieces: 38 Studios is all about very strong partnerships. Smart, strategic partnerships that allow us to deliver the absolute best for the customer, but also allow us to free our hands up to focus on building what we do best, which is building the game. Creating IP and building the game. We are licensing engine technologies like the Unreal engine and Big World, and in a similar way VoIP is nothing that you want to take lightly.
There’s a big operation there. I’m an ex software engineer, I know how it works. You can go write some basic VoIP but there’s so much more than just the protocol and transferring those packets. Vivox is the best of breed in the market for both the feature set, the technology, the business model and the operational model of us being able to offload the bandwidth and server demand to their servers. They offer incredible security solutions. Voice fonts allow one of the biggest and most exciting pieces to come together.
It’s always been if Andrea’s a giant orc and I’m playing a little human woman, and we start chatting it’s going to sound really silly. So, I can start applying voice fonts that make her sound like some big orc and make me sound like a little human female. There are so many things that they are doing right to deliver that kind of solution that it’s just easy, plug and play, we just want it. It delivers the best for us and it delivers the best for the customer.
Andrea: The community building aspect was obviously a major point for you.
Community is key. This isn’t just a product, it’s a service that you’re delivering to the community and continuing to build and perpetuate and cultivate that community. This is a key piece of delivering something that continues to enrich the community.